Welcome To GroomingCorp!

Hey there!  Welcome to my site.  My name is David Barker, and I’m just your 32-year Average Joe who stumbled into the world of self-care and grooming and never looked back.  Here’s a little bit about me and my journey:

I’m ashamed to say that it took me until the age of 25 to start taking self-care seriously.  Before then I had always relied on my youth and good health to get by.  I could go days without washing my hair, and I thought the only thing you had to do to grow a beard was just to stop shaving.  Grooming was not on the top list of my concerns.  When people asked me how I styled my hair in the morning, my answer was usually just: “I woke up this way”.

Man with long beard and hair

But it was the little things that made me question how much effort I was putting into self-care.  I noticed how much more confident I was after leaving the barbershop freshly shaved and trimmed, and how quickly that feeling went away a few days later once I’d washed the product out of my hair and let my beard grow out.  I also noticed that my skin wasn’t as smooth as it used to be, but would occasionally get dry or suffer from blemishes.

I thought that everyone got razor bumps on their face after shaving—after all, that’s just part of being a man, right?  But I asked a few of my friends who never seemed to have skin or hair problems what their secret was, and the answer was always the same: they had a self-care routine.  A few daily grooming techniques was all it took to keep them looking fresh.  This was news to me, as I always thought that guys who groomed themselves spent hours on it.

That was the beginning of my 7-year journey to find the best ways to groom myself.  I’ve practiced dozens of different techniques, from shave butter vs. coconut oil to experimenting with different colognes and aftershaves.  Let me tell you, I had to learn the hard way that there IS such a thing as too much cologne!  Although I usually like sticking to a single routine, I also like to step out of my comfort zone to find more convenient grooming solutions.

My Mission is to Help You Become the Most Stylish and Put-Together man you can Imagine

I founded this site to provide easy grooming techniques and products to help people improve their lifestyles and achieve the kind of confidence that I did through self-care.  The techniques and products I feature here are all derived from my experience practicing different self-care techniques on myself for the last 7 years.

Man using razor in front of a mirror

Is Male Grooming That Important?

The answer to this question is a resounding yes.  I can’t tell you the difference in confidence I felt once I started taking grooming seriously.  The men’s grooming industry is steadily growing as guys are leaving behind old ideas about self-care and embracing the benefits that come with grooming.  In fact, research shows that the men’s personal care industry is projected to hit $166 billion by 2022. 

The benefits of male grooming make it clear why it’s becoming such a popular industry.  Most employees say that confidence is a key component for applying to jobs, and nothing boosts your confidence like a smooth, fresh shave or a strong cologne. 

We live in the age of social media. The increased exposure means that more and more people are starting to take how they look seriously.  I want to give people the power to look the way they feel so that they can take on the world.

Man in mirror applying shaving cream

What Will You Get Out Of My Site?

When I first started practicing different self-care techniques, I didn’t know the first place to start.  If you’re anything like me, you need a little guidance to help you figure out what’s right for you.  There are so many conflicting pieces of advice out there for men on how to groom.  I’ll help you navigate shaving techniques to help you choose between a clean shave and growing out a well-trimmed beard.

If you identify with these feelings, then this is the site for you:

  • I want to find the best way to shave without hurting my skin.
  • I want to know which products to use to keep my beard looking tight.
  • I want to find the right scent for my cologne or deodorant.
  • I want to learn the best way to manscape and boost my confidence.

If you’re interested in upping your self-care game and ready to start taking grooming seriously, I’m here to help.  Feel free to have a look around my site and start your journey to a confident life.

Dave Barker

Founder and Editor at GroomingCorp

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